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CEAT’s Offers Doorstep Auto Service

CEAT’s arm, pioneer in Auto Aftermarket E-commerce to provide top-notch service right at the customers’ doorstep.

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Tyres n more – a brief introduction

Tyres and more a subsidiary of CEAT Ltd and a pioneer in Auto Aftermarket E-commerce is transforming the automotive industry by bringing top-notch services right to customers’ homes. CEAT Ltd, a flagship company of the RPG Group, is leading the way in this exciting phase of expansion and innovation.

Tyres and more has revolutionized the auto aftermarket experience by providing an online platform for doorstep fitment of tyres, batteries, and alloy wheels. It bridges the gap between the convenience of online shopping and the practicality of offline product sales and fitment.

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“Tyres n More” is given top-notch ratings from customers

This premier auto aftermarket doorstep fitment platform has already completed over 150,000 doorstep fitments across six major Indian cities. Impressive ratings on Google, boasting 4.9 stars based on more than 4,000 reviews, have established Tyresnmore’s reputation for quality and customer satisfaction.

The company’s growth is remarkable, with a Compound Annual Growth Rate (CAGR) of 54%, resulting in a threefold increase in revenue over the past three years.

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Company service offerings are in major Indian cities

With a strong presence in key cities such as Delhi-NCR, Mumbai, Hyderabad, Bangalore, Pune, and Chennai, addresses significant challenges in the offline tyre replacement market. These challenges include transparent pricing, product availability, consistent quality, and a convenient process, all facilitated through fully equipped mobile units and trained personnel.

Tyres and more has been CEAT ’s strategic acquisition

The acquisition of  Tyres and more by CEAT in August 2023 is a significant development in the auto aftermarket e-commerce sector. The sector is projected to grow at a compound annual growth rate (CAGR) of 15% by 2025. By joining hands with CEAT, aims to leverage CEAT’s vast experience, network, and resources. Thus, helping it to expand its operations and reach new markets. Together, they are set to redefine the future of mobility in India by providing cutting-edge solutions to the evolving needs of the automotive market.

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Phenomenal rise in Tyres and more during pandemic

Post-pandemic, has experienced impressive year-on-year growth, focusing on the business-to-consumer (B2C) segment.  It has contributed to a notable 150 basis points increase in margins. The company has fitted over 150,000 tires at doorsteps, serving both individual retail customers and enterprise vehicles. Their website has seen a remarkable fivefold increase in traffic, attracting over 500,000 monthly unique visitors.

About CEAT Tyres

CEAT, established in 1958, is one of India’s leading tyre manufacturers. CEAT has produced over 41 million high-performance tyres for various vehicle segments, both in India and globally.

About RPG Group

RPG Group, established in 1979, is one of India’s fastest-growing business groups with diverse interests. The group activities spans across Infrastructure, Tyres, Pharma, IT, and Specialty, as well as in emerging innovation-led technology businesses. RPG Group companies include KEC International, CEAT, Zensar Technologies, RPG Life Sciences, Harrisons Malayalam, Raychem RPG, and Spencer International Hotels.

More on RPG group can be found Here 

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